What is Ahrefs? 1. Conclusion. $99. For example, people searching for “sneakers” also tend to search for “Nike” and “Adidas. Semrush SEO Software (1754 Ratings) 94% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. N/A. They have a huge keyword database with 19. We recommend taking this factor with a grain of salt, as prices can be subject to change. Ahrefs; Semrush vs. Google Search Console. If you want to know more details, we recommend you to read our Moz review and Ahrefs review. Moz has fallen behind in recent years, but their local tool is still one of the best out there. Comparisons. It was founded in 2008 by Oleg Shchegolev and Dmitry Melnikov, and has been snowballing. View community ranking In the Top 1% of largest communities on Reddit Moz vs SEMRush vs Majestic vs AhrefsMoz is an SEO and data management software that helps businesses increase traffic, ranking, and visibility of sites in search results. Ahrefs. Moz is the only one of these tools with an unlimited free plan. Screenshots. Ahrefs: Which is the Best in 2024? Semrush vs. SE Ranking tiene el indicador que llaman KEI, el cual. Registrera dig. After that, their plans start at *$99/month for their Standard Plan, which will allow you to run 5 campaigns. Ahrefs : Plans de tarification. 4. Harga adalah pertimbangan penting ketika memilih alat SEO. Ahrefs: With an extensive link database, Ahrefs leads the charge in exploring competitors’ backlink strategies and site auditing. However, Ahrefs stands out with plenty of unique features. According to Moz: “Domain Authority (DA) is a search engine ranking score developed. KeywordTool. See side-by-side comparisons of product capabilities, customer experience, pros and cons, and reviewer demographics to find the best fit for your organization. Moz Pro: 9. In this guide, we’ll compare the pros and cons of Semrush vs Ahrefs vs Moz to find out which one is better. Compare the similarities and differences between software options with real user reviews focused on features, ease of use, customer service, and value for money. On the other hand, Semrush seems to offer more useful data, which appears to be better sorted. Ahrefs vs. Read: Semrush vs Ahrefs:. Moz – Moz’s basic plan costs $99/mo, which is best for beginners. Given the ease of SEO, MOZ is the best Ahrefs alternative for beginners. SEE MORE APPS. In terms of pure value, Moz Pro a good deal. Semrush gives you access to detailed information about the ad campaigns associated with particular domains. View community ranking In the Top 10% of largest communities on Reddit Ahrefs vs Moz | Absolutely brilliant Tools Comparison from Benjamin BrandallThere are little things that each does really well though, like semrush is an axcellent all in one solution and ahrefs has a great v2 analysis to see how websites perform overtime and do comparison, a lot easier than the equivalent feature on semrush but then ahrefs forces you to for example download broken backlinks and do analysis on your end. Mangools offer as well an overall SEO software for different. Ahrefs shows the keyword’s difficulty is 67. Based on verified reviews from real users in the SEO Tools market. FAQ. Includes keyword research for YouTube, Amazon, and Bing. It also gives keyword difficulty (as is, the competitiveness to rank) and search volume estimates. Keyword Difficulty is a very difficult topic and no vendor really gets it right. Its 5-tool suite includes KWFinder, LinkMiner, SiteProfiler, SERPChecker, and SERPWatcher. Or. It comes with an advanced SEO and PPC tool. Verdict. 7 out of 10. What is Ahrefs? 1. The tool gives you boatloads of keyword insights and ideas, including the search volume, keyword difficulty, organic clicks, pay-per-click (PPC) data, and others. See this. Semrush is a direct competitor of Ahrefs, Moz, Ubersuggest, SpyFu and SEO PowerSuite. Ahrefs is a little more costly than Moz and SEMrush. Moz is one of the better Google keyword planner alternatives that offer a wide range of SEO tools including keyword research, technical site audits, daily tracking, SEO. However, Ahrefs stands out with plenty of unique features. The Moz Blog. Takeaway: Moz leans more heavily towards tracking and analytics, while Ahrefs leans more towards keyword research and link data. The cheapest plan is $99/month; if you want ample limits, you’ll need to pay $179/month. Introduction Regarding search engine optimization (SEO), keyword. SEMrush. Head of Content. This is a complete guide to Ahrefs. 1 Keyword Research: Semrush vs. 4. Ahrefs Has More Comprehensive and Up-to-Date Database of Backlinks. SEMRush is like driving a BMW, Moz (and AhRefs to generalize) are like driving a Honda, both get you where you need to go, both more or less do the same thing. Ahrefs key. 00 which would be the monthly pricing. Ahrefs allows you to search for a keyword and get instant results, which is important when you need to gather data and compare keyword. I use it constantly. Ahrefs Has More Comprehensive and Up-to-Date Database of Backlinks. Great post. Let see which tool between Ahrefs vs SEMrush vs Moz Pro excels in this category. ) Free plan. They offer a standard plan for $99 a month allowing to run up to 5 campaigns. And for good reason: it’s REALLY good. What’s also great is Seobility’s “no-contract policy”. Ahrefs Pricing. Ubersuggest. Kaynaklar. They can do keywords research on 10 search engines and does the best website crawl through its Site Audit feature. By contrast, Semrush rates 4. 5 vs. Ahrefs’ pricing starts at $99 per month for the. Two of the most outstanding instruments used to measure the authority and high quality of internet sites are Moz’s Domain Authority (DA) and Ahrefs’ Domain Rating (DR). Compared to alternatives like Semrush and Ahrefs… Moz Pro pales in comparison. 2. 1. Like the other SEO tools I’ve covered in this post, Moz isn’t just a backlink checker. In today's installment, we're delving into the world of SEO tools and comparing two popular subscription plans offered by Ahrefs - "Lite vs. SemRush vs. If you go for monthly billing, the cheapest plan in Ahrefs–Lite–will cost you $99. SEO Power Suite. Kaydol. ChatGPT for finding seed keyword ideas. Semrush Pricing. Of course, Moz and Ahrefs still have their strengths. Which is better, Ahrefs vs Semrush? Both Ahrefs and Semrush are among the best SEO tools. MOZ's pricing starts at $99 per month for their standard plan, which includes access to their key tools and features. Now it’s time for Ubersuggest vs Moz. Pricing We are starting this comparison by tackling the elephant in the room: pricing. You’ll know quickly when to make pivots because the data will let you know errors right away. Ahrefs. Ahrefs pricing 1. I would try them both out for yourself and see which you find more useful. However, Ahrefs. This is simply because it gives you access to comprehensive PPC data, whereas Moz doesn’t. With our guidance, you’ll navigate the SEO world with confidence and clarity, knowing you’re equipped with the best SEO software. They all offer a variety of pricing plans, so it can be difficult to decide which one is the best fit for your business. Moz Domain Authority (DA) accounts for a website’s link profile. 1. 3 Moz Pro. Logga in. Each tool has its own pros and cons, and the best tool for your needs will depend on your specific goals and budget. Overall, Ahrefs seems to have a more comprehensive report than Moz. You can. Via a complex pro-level suite of 23 SEO tools, users can take actionable measures connected to site audit, link-building, social metrics, and marketing analytics. 4. But you have to pay the same $99/month for Moz Pro, even as it does not serve as many features as SEMrush or Ahrefs. Strumenti. Both offer a wide range of tools and features to help businesses improve their online presence. Another highly flexible and versatile platform among Ahrefs alternatives is WebCEO. Being a digital marketing consultant, I recommend Ubersuggest as the better SEO tool as it’s a free tool, and the premium version’s price is reasonable when compared to the other two. Ahrefs features. Overview report in Keywords Explorer. SEMrush, Ahrefs and Moz ranked second, third and fourth among the easiest SEO tools to use, in that order. How is Ahrefs better than Semrush or Moz? It’s a fair question and one we can’t answer entirely without bias. Ahrefs is the clear winner. Semrush’s pricing starts at $129. So if you pay yearly for the premium plan ($50. I also analyzed a few websites and realized a huge difference in terms of DA. Ahrefs; SEMRush; Moz; Reporting on Overall SEO Health. It looks like our rating just went up considerably. Majestic = Simulates a search engine, has useful metrics and backlink data. SEMRush is a great alternative to Ahrefs in terms of features, but it depends largely on the reason why you're moving away from Ahrefs and looking for alternatives. By considering your needs and taking. Flat out, this is the best SEO tool for SEO professionals that need in-depth data. 🤑. Aquí, para comparar Moz vs Semrush vs Ahrefs haremos un análisis de su indicadores de dificultad para dos palabras clave. Semrush and Ahrefs provide robust keyword research capabilities, offering valuable insights such as search volume, keyword difficulty, CPC, and more. 2. This includes features like performing keyword research, building links,. Moz. Two of the most prominent tools used to measure the authority and quality of websites are Moz’s Domain Authority (DA) and Ahrefs’ Domain Rating. Ahrefs : Plans de tarification. Moz, Ahrefs, and SEMrush have many similar features, which we’ll examine thoroughly later in the article. If you want to find long tail keywords for search engines like Google, Bing, Yahoo or social platforms like YouTube, Instagram etc,. We wanted to know too, so conducted an in-depth research study comparing millions of backlinks from Majestic SEO's Fresh Index, Moz's Linkscape data and Ahrefs backlinks. Resurser. Popular SEO Tools Comparison: Ahrefs, SEMrush, Moz, Ubersuggest. This data is calculated in real-time from verified user reviews or editors rating. Prezzi Enterprise. Moz menawarkan 4 paket harga: Standar ($ 99 per bulan) Sedang ($ 149 per bulan) Besar ($ 249 per bulan) Premi ($ 599 per bulan)Ubersuggest doesn't have a great reputation as far as I know, and I don't think Moz has great data either. After that, it can be clarified whether is Moz better than Ahrefs or not. But Moz also has some other things going for it. It is ideal for consistent reporting, tracking reporting, and finding ways to improve your ranking. 5) and user satisfaction (Ahrefs: 95% vs. Ahrefs. Ahrefs vs. Chose Moz Pro. Likewise, you can compare their overall ratings, for instance: overall score (Ahrefs: 9. Ahrefs’s search volumes are 37% less than the median while Moz Pro’s search volume estimates are 33% below the tool-wide median. Moz battle, it is now time to take a closer look at the latter. The company’s free plan includes access to a number of tools, including Moz Local, a feature that lets you find businesses online, and a tool called Open Site Explorer that lets you see how many links are pointing at any given site. SEMrush allows you to check Domain Vs Domain metrics. Ahrefs has been an exceptional experience for me. Ahrefs Pricing. Site auditing. Moz Pro (Best for Keyword Analysis) Moz is one of the oldest SEO software companies that was founded in 2004 by Rand Fishkin and Gillian Muessig. This article examines which SEO measurement tool works best: Ahrefs vs. Ubersuggest vs Ahrefs. Last updated Oct. All three are advertised as all-in-one SEO tools and as a result, target similar audiences. Ahrefs: The Summary Box. I think Ahrefs is more honest - Uber Suggest and SEMrush are just too optimistic. They're both the ultimate all-in-one SEO tool, offering something for all types of clients. Moz Pro. Moz is a more affordable SEO tool than Semrush or Ahrefs. It has better/more tools for marketing tasks than Ahrefs or Moz. Semrush. Conclusion. These companies have been noting the activities of search engines, especially Google, for over a decade. Ahrefs Pricing Analyzing the pricing options for Ahrefs vs Ubersuggest, you will see that other research tools are far more expensive. Ahrefs keyword tools offer fewer features, as the keyword research tool consists of two main features: Keyword Explorer. B. Here is a quick summary of everything you can do with Ahrefs: Find the keywords that are most profitable for paid as well as organic search. Page Authority scores range from one to 100, with higher scores corresponding to a greater ability to rank. Give a quick Google search on the terms 'Best SEO Tools' and you are bound to find articles featuring one or all of these tools - Semrush, Ahrefs, Moz, and SpyFu. Although Moz and Semrush are both SEO toolkits Semrush offers even more useful. But Ahrefs on the contrary is a strategic SEO tool that can help you do holistic SEO. 95/mo (Ideal for beginners and bloggers) Guru – $249. This is an easy way to analyze multiple domains from a single dashboard. Get insights into Traffic Potential and Parent Topic for any keyword. Compare the similarities and differences between software options with real user reviews focused on features, ease of. Site audit tool – Perform a complete site audit to see how your website is doing in search. It costs you $99. Comparison (e. Domain Authority is not a Google metric. Since Rand Fishkin’s departure from Moz, things have gone from bad to worse at Moz. Moz propose 4 plans tarifaires : Standard (99 $ par mois) Moyen (149 $ par mois) Here are 10 comparisons these professionals highlighted regarding Ahrefs and Moz as domain authority checkers: Ahrefs Has the Edge With its Visuals and Trend Tracking. Ahrefs is arguably a bit easier to use than Semrush and gives you more digestible, 'at-a-glance information. 95. On top of that, creating reports for clients is a bit slow and Moz Pro often takes a fair bit of time to do in-depth crawls on. It gives you a helpful estimate of how many backlinks you'll need to rank for a particular keyword — SEMrush has yet to introduce a similar feature. Get a 14 day trial of Semrush by using this link. In the case of SEMrush, you can’t do anything until you at least sign up for a 7-day free trial. Data from Ahrefs. Ahrefs has tools to identify content topics that a competitor has covered that you do not cover on your site. This is wildly inaccurate when looking to compare. SpyFu: Which Is the Best Tool In 2024?Moz vs. Le prix est une considération essentielle lors du choix d'un outil de SEO. While Moz and Ahrefs have comparable starting prices of $99/ month, SEMrush starting price is slightly on the steeper side – $129 – if paid monthly. The 7 Best Ahrefs Alternatives. FAQs. ). In our opinion, Moz is a great SEO tool but it does have some outdated options when it comes to it’s keyword research and its ability to track ranking changes. Furthermore, the tool comes with a free trial period. Key features include site audits, rank tracking, backlink analysis, and keyword search tools. In this article, I'll put each of these tools under the microscope and help you decide whether it's. Focus on topical mesh first :) I use Ahrefs DR for clients and Moz DA plugin just for my own quick reference when on SERPs. 1. Email support is prompt and the. However, Moz scores DA using factors such as the linking root domains, the number and quality of. Is Ubersuggest a good SEO tool? Ubersuggest is definitely a great SEO tool for those looking for basic keyword research, content optimization, and backlink analysis. Link Building: SEMrush offers a tool for link prospecting and outreach, while the other two do not. Semrush offers comprehensive features for backlink analysis, online advertising data, and social media analytics that cater to businesses of all sizes. i only use moz to track my keywords, but even then i use ahrefs to track kw movements everyday. In fact, I’ve been a paying SEMrush customer for over 11 years now: Over that time I’ve seen it evolve from a keyword research tool for PPC to a full-on SEO software suite. According to Ahrefs, the Domain Rating of a website reflects its authority, but it is different from Moz’s. An ‘authority score’ (Semrush) or ‘domain rating‘ (Ahrefs) that gives you an at-a-glance indication of how well a website is likely to perform in search results. So, which tool is the best? The answer to this question isn’t necessarily straightforward. SEMRUSH 74Ahrefs 67KWFinder 46SpyFu 36 Big. 2. SimilarWeb – SimilarWeb is a bit expensive compared to Semrush and Ahrefs because its basic plan starts at $167/mo. Ahrefs comes jam-packed with features such as: Ahrefs focuses more on links and improving your strengths there, while Moz Pro provides more overall improvements to your entire site. It was initially created by Moz; AHREFs and SEMRush launched their own equivalents. Moz: Known for its powerful keyword explorer, Moz is a favorite for in-depth keyword research and backlink analysis. Ahrefs DR is based on the number and quality of. Ahrefs: Best for Backlink Research. ”. Moz vs. Formerly known as Moz Trust, DA uses various factors, including link quality, link volume, website size, and domain age. Moz battle, it is now time to take a closer look at the latter. 1. Moz has a rating of 3. And SEMrush offers a free trial, while Ahrefs doesn’t. A traffic estimate for a website generated by Ahrefs In terms of the accuracy of these estimates, based on my personal experience, I’ve found that Ahrefs’ guesses tend to be more accurate. They monitor backlinks 24×7 by investigating reports from third-party sources like Moz and Majestic. 8K. It finds links quickly, so you need not worry about the speed. Both the tools are efficient in competitor analysis. Pricing with Ubersuggest vs. Moz's DA was a clear winner, maybe because of first-mover advantage but right now in 2021, which is more accurate? I have seen so many websites with large differences in their domain score, ratings, and authority with Domain rating by ahrefs usually being lower and Domain score by semrush being higher. Ahrefs cost: Ahrefs offers plans from $99-$999 per month. SEMrush has detected the most inbound links by far,. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options. Moz Features: Keyword research tool – Moz offers an easy-to-use keyword research tool. Moz is an advanced SEO toolset and its pricing starts at $99/mo which is backed by the largest community of SEOs whereas Semrush is an all-in-one SEO toolkit and its pricing starts at $129. We delve deep so that you don’t have to, offering insights into the best software for SEO. 4 billion of those keywords are for the US alone. So in order to even try it out, you will have to pay at least $7. Semrush’s pricing starts at $129. It's a bad value. وشملت رؤى الخبراء. In this section of the article, we’re really going to dig into the nitty-gritty of each area of product functionality. At its current pricing, it is a. A Moz Pro subscription ranges from $99-$599 per month (with significant discounts if you pay yearly). The Ahrefs Enterprise plan is the pinnacle of Ahrefs’ plans and pricing, with a starting price of $999 a month. If you’re more interested in a clean, modern, simple interface, Ahrefs is clearly easier to work with. Each tool has a dashboard which gives a user an overall view of the site’s SEO health. 4. Moz Pro. 5/5 stars with 503 reviews. Ahrefs are kinda assholes when come to using their metrics - as their API is very expensive and they forbid tools like domcop, expireddomains etc to use their DR - its pain in the ass to get a DR for 10k websites. However, Moz does offer a free version of its tool, which may be sufficient for basic SEO tasks. In short, Ahrefs is a suite of tools that help you optimize your website for search engines. Moz and Ahrefs are definitely higher priced compared to others in the industry. Read More Remove. So far SEMRush and Ahrefs blow the socks off Mos Pro. ; The total number of external links — ‘backlinks’ — pointing to the website (generally speaking, the more of these the better. 95/month (Save up to 17% if you pay annually. As is the case with Ahrefs’ backlink analytics tool, Semrush has had more time perfecting its Site Audit tool and hence does a better job at identifying critical on-site errors that are hurting your site’s search visibility. Keyword research is Semrush’s forte. have greatly empowered our online presence and digital marketing efforts. Depending on the size of your business, Ahrefs offers a series of monthly plans ranging from $99 to $999. Don't forget to save 20% on annual billing. The cheapest plan is $99/month; if you want ample limits, you’ll need to pay $179/month. Have more questions about the matchup of AHREFS vs. Semrush Pricing. Sandeep Mallya 38. 14. Moz is a great SEO tool for individuals and small businesses, Ahrefs and Semrush are more advanced and also offer content marketing features. Yeah, two reasons for that: 1. Moz has more limitations than SEMrush and is ideal for small and medium enterprises, solo consultants, or smaller agencies. They include our own collection of free SEO tools, as well as a few select third-party tools that we trust. 4. Então, qual dessas ferramentas de SEO é a melhor? A resposta a essa pergunta depende honestamente do que você está procurando. Semrush is the clear victor in this category. Moz Pro’s pricing is almost identical to that of Ahrefs. Verilerimiz. Undoubtedly, age doesn’t matter, but experience with SEO does. The Moz interface is clean but the statistics are dramatically off the other two services and there really aren’t any tools that seperate it from the pack , in fact it probably offers the least functionality out of the three plans for the. Keyword Generator for finding popular keyword ideas. Moz’s Keyword Difficulty tool is for narrowing your pool of keywords down to the people. هل أنت مرتبك بشأن أدوات تحسين محركات البحث (seo)؟ نحن نحلل أفضل الخيارات، مما يساعدك على الارتقاء باستراتيجية تحسين محركات البحث الخاصة بالتجارة الإلكترونية. You can also check if there’s a more popular topic (traffic-wise) that you could go for instead. Semrush provides full access at the Guru level ($229 per month), while Ahrefs provides it to Enterprise users at $999 per month. Ubersuggest is a free, easy-to-use SEO toolset with access to over 6 billion keywords and 1 billion pieces of content. Check Domain Authority (DA), Page Authority (PA), anchor text, linking domains, and more. I think Ahrefs is more honest - Uber Suggest and SEMrush are just too optimistic. Moz Pro. Ubersuggest vs. In this video I do a very unscientific comparison of DA, DR and the Moz and aHrefs backlink crawlers. Winner: Semrush. MOZ LINK EXPLORER: World's best BACKLINK CHECKER with 40 trillion links. Moz vs. Ahrefs และ. I hope this guide helps you make the right choice for your new blog. They price themselves at the same price as Semrush and Ahrefs while offering far less capability and data. Analytics Director. Ahrefs dominates with an overall user/editors rating of 4. Circling back to the Moz vs. Ahrefs’ free plan is far more comprehensive than Semrush’s free plan. Specifically the KeywordMagic Tool. Semrush offers a 16% discount if you pay in advance for a year. 6/5 stars with 499 reviews. SpyFu. We may have different opinions about Moz and Ahrefs, their credibility, and their qualities. Ahrefs vs Moz. It offers enough free tools to get started and the premium version is jam-packed with valuable features. Moz Pro has four pricing options, the cheapest one being $99 monthly or $79 if you opt for an annual subscription. Ahrefs is an SEO tool that offers features to help you with your keyword research, content marketing strategies, backlink analysis, and others. side-by-side comparison of Moz Pro vs. WebCEO. Understand your keyword’s traffic potential by looking at how much organic traffic the top-ranking page gets. Moz, as mentioned, is an incumbent and offers a decent free MozBar tool. 4) MajesticAhrefs vs Moz. Moz vs SEMrush vs Ahrefs. Ahrefs is better in backlinks checking, competitor analysis, and ranking checking. Google Analytics – features and use cases: Semrush. Moz offers several subscription plans that differ in the list of features, as well as limits on the number of users, projects, and keywords. Moz Pro: 99%). SEO Tools Showdown: Semrush vs Ahrefs vs Moz vs SpyFu Sandeep Mallya 38 Give a quick Google search on the terms 'Best SEO Tools' and you are bound to find articles featuring one or all of these tools - Semrush, Ahrefs, Moz, and SpyFu. Now that we’ve given you a quick overview of each platform, the next step is to compare Moz vs. Ahrefs’ primary keyword research tool is called Keyword Explorer. A ranked order of Ahrefs, Semrush and Moz by keyword ranking size of 51 domains in May 2022 In many ways, it’s unfair to compare Ahrefs, Semrush and Moz to. SEMRush is like driving a BMW, Moz (and AhRefs to generalize) are like driving a Honda, both get you where you need to go, both more or less do the same thing. 2. The higher the score on the 0-to-100 logarithmic scale, the better it is for. In the collection " Best Keyword Research Tools 2023 Compared (Free & Paid)" Ahrefs is ranked 1st while Moz is ranked 4th. Ahrefs rates 4. Ahrefs: Pricing Plans. 95 per month for the Pro plan and goes up to $499. “We use Ahrefs on a daily basis, as we’ve found no other tool offers the wealth of information. We’ve compared Ubersuggest against other high-quality SEO tools in the past; we’ve looked at Ubersuggest vs Ahrefs and Ubersuggest vs Semrush. If you’re working on a mix of SEO and PPC projects, you’ll find that Semrush represents much better value. 48 / 5 stars. 8/5 stars with 1 reviews and Ubersuggest user/editors rating is 1. SEMrush , for example, is probably best known for having oneof the most finely tuned “keyword magic” tools on the planet. Moz Pricing. 95/mo (Ideal for marketing agencies and marketing teams in big companies) Note: By opting for annual pricing, you can save up to 17% on the total billing amount. Conclusiones sobre por qué SE Ranking es una de las mejores alternativas a Semrush, Ahrefs o Moz. Ahrefs and Semrush both beat Moz here, because they offer traffic estimates while Moz doesn’t. com. Score 8. Ease of use: Both Ahrefs and Moz have user-friendly interfaces, but some users may find one tool easier to use than the other. Ahrefs pricing starts at $99 and goes as high as $999. Moz: The Ultimate SEO Tool Review Launch Your Online Business in Just 7 Days Get the guide for free Table of contents 1. MOZ’s link index is considered to be better and more reliable as compared to others. Upon completion, you will receive a printable certificate and a LinkedIn badge. Surfer SEO vs Ahrefs, two top SEO tools in the market. Ahrefs. But to monitor your keyword rankings by device, region and local SEO, you'll choose Moz. Both services offer everything you need to optimize your website and promote your business online. Social Media and PPC: SEMrush offers social media management and search ad features, while the other two do not. Find out why SEOs love Ahrefs and learn about the unique things only Ahrefs can do. I totally agree with all your points about these tools & its pricing. While considering keyword capabilities between Moz vs WebCEO, keep in mind that the Keyword Explorer by Moz stands among the industry-leading toolsets for comprehensive keyword research. Ahrefs is More User-Friendly. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. Ahrefs. Now, is SEMrush a bit overpriced, absolutely, but I still pay it. Since its humble beginnings in 2004, this is where SEO happens.